A global SaaS company faced challenges with its manual, complex pricing and quoting process, leading to inefficiencies and delays in sales. Their outdated tools and lack of automation made it difficult to configure prices, compare quotes, and close deals efficiently. Stridely Solutions implemented Salesforce CPQ to automate and streamline their sales cycle. The solution centralized sales and financial records, automated pricing validation, and improved customer experience. As a result, the company saw a 17% increase in conversion rates, a 60% rise in average order size, and a 13% reduction in quote revisions. With CPQ, they gained better control over sales, eliminated silos, and improved collaboration between teams. Future enhancements with AI could further optimize their operations.